Social Media Manager

Posted by Best Placement in Gurgaon on July, 25, 2016

Best Placement Services in Manesar,Bawal,Neemrana,Gurgaon .0124-4226300,9871103142



Social Media Manager

This position will be accountable for planning & implementing the social media strategy across markets. Responsible for setting up and managing the corporate social media channels & platforms while helping to develop overarching social strategy and implementing tactics.

Responsibilities:
  • Responsible for communication across social media channels for all markets & hotel segments
  • Launching new social media campaigns to increase brand scores & bringing more ROI efficiency in the existing campaigns through various multi-level optimizations
  • Expanding and optimizing the paid campaigns on various social platforms including Facebook, Google platforms, Twitter, Instagram, Linkedin etc.
  • Build & sustain social media communities relevant for various sub-brands
  • Device the content creation & distribution strategy to drive brand message across social channels
  • Managing the health track across social platforms & monitor trends using social media tools
  • Build strong relationships with influencers of travel & hospitality domains by providing constant, relevant and newsworthy information on social media sites
  • Monitoring and refreshing the online creative at regular intervals
  • Regular interaction and collaboration with Tech, Marcom, Product & PR teams
  • Drive and support Awareness and Tactical campaigns on social media platforms in line with the corporate business strategy.
  • Day-to-day management of social media editorial calendar to ensure most effective mix of content, optimal publishing cadence that maximizes engagement levels within social platforms.
  1. 3-5 years of social media marketing experience of a good scale
  2. Atleast 2 years of hands-on experience on Facebook Ads manager
  3. Understanding of digital & mobile ecosystem is necessary
  4. Self-starter, with strong analytical skills and the ability to handle multiple responsibilities
  5. Strong oral and written communication & presentation skills
  6. Deep consumer orientation and ability to derive actionable insights from social conversations
  7. Ambitious and motivated to take on responsibility in an organization that provides a high level of autonomy and individual responsibility.
  8. Social Media Marketing Experience (minimum 3 years)
  9. Excellent written, verbal and media relations skills
  10. Experience developing and implementing social media and campaigns to support key business objectives
  11. Experience working at or with PR/ digital agencies is a plus



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